The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
May. 10, 2016
Filed:
Feb. 22, 2013
Microsoft Technology Licensing, Llc, Redmond, WA (US);
Raymond Cheng, Sammamish, WA (US);
Ning Lin, Redmond, WA (US);
Pu Su, Redmond, WA (US);
Vishal Sood, Bothell, WA (US);
Microsoft Technology Licensing, LLC, Redmond, WA (US);
Abstract
Embodiments are directed to pacing on-demand linear advertisement entries to appear as being live entries, to generating a sequential segment map from a parallel playlist and to consolidating linear ad and main content portions into a single linear chunklist. In one embodiment, a computer system receives video content updates for a portion of live video programming, and generates a parallel playlist with parallel playlist entries that identify a presentation that is to be played. The computer system then generates a sequential segment map from the parallel playlist that identifies which parallel playlist entry is to be played, monitors a live position for new media, determines that an on-demand linear advertisement is to be played at the live position, and appends on-demand linear advertisement chunks to a chunklist to replace the main content chunks and play the on-demand linear advertisement entries in a pseudo-live format as if they were live.