The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Mar. 29, 2016
Filed:
Aug. 26, 2013
Dasient, Inc., San Francisco, CA (US);
Tufan Demir, Santa Clara, CA (US);
Ameet Ranadive, San Francisco, CA (US);
Shariq Rizvi, Mountain View, CA (US);
Neilkumar Murli Daswani, San Jose, CA (US);
Dasient, Inc., San Francisco, CA (US);
Abstract
Diversity information associated with a set of advertisement tags is determined. Example ways of determining diversity include determining a list of distinct Uniform Resource Locators, determining a list of distinct domains, and determining whether an advertisement includes one or more dynamic elements. Scans are adaptively performed based on the determined diversity information. Scanning is performed more frequently for advertisement tags having higher associated diversities and scanning is performed less frequently for advertisement tags having lower associated diversities.