The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Mar. 15, 2016
Filed:
Feb. 10, 2014
Cellco Partnership, Arlington, VA (US);
Rita Sadhvani, Watchung, NJ (US);
Brigitte Bastaldo-Tsampalis, Bridgewater, NJ (US);
Cellco Partnership, Basking Ridge, NJ (US);
Abstract
An exemplary system and method enables direct transfers of content between devices to be evaluated by service providers in support of marketing services and the like to those devices (and their users). The system and method utilizes cards and records during the direct transfers to capture user activity information and then provides those cards and records to the service providers. Thus, even though the direct transfer is off-network or outside of the service provider system, the use of cards and records by the system and method provides the user activity information to the service provider for enhancing marketing services.