The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Feb. 23, 2016
Filed:
Jun. 30, 2010
Tushar Pradhan, Boxborough, MA (US);
Mark Cordeiro, San Francisco, CA (US);
Tushar Pradhan, Boxborough, MA (US);
Mark Cordeiro, San Francisco, CA (US);
CBS Interactive Inc., San Francisco, CA (US);
Abstract
User profiles are created based on taxonomic nouns related to documents accessed by the user. The profiles can be leveraged to create lists, such as mailing lists and lead lists, to target content, such as offers, to persons most likely to be interested in the content. A database of the profiles is queried based on nouns describing content to be promoted. The profiles that satisfy the query are used to generate a list. The invention can be used to create any type of list, such as mailing lists, lead lists, lists of related content, lists of related users, lists of categorized content, and the like.