The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Dec. 29, 2015

Filed:

May. 26, 2011
Applicants:

Erik Gross, Palo Alto, CA (US);

Jay Shrauner, San Francisco, CA (US);

Inventors:

Erik Gross, Palo Alto, CA (US);

Jay Shrauner, San Francisco, CA (US);

Assignee:

Google Inc., Mountain View, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06F 17/30 (2006.01); G06F 7/00 (2006.01); G06F 17/00 (2006.01);
U.S. Cl.
CPC ...
G06F 17/30941 (2013.01); G06F 17/3053 (2013.01);
Abstract

A method includes obtaining a rank position map, the rank position map specifying, for a plurality of rank positions, an expected utility rate for a document presented at particular rank positions as a search result; determining an expected utility rate, for a particular document, based on the obtained rank position map, and based on a quantity of times that the particular document was presented as a search result at particular rank positions; determining an actual utility rate for the particular document based on an actual quantity of selections of the particular document, and based on a total quantity of times that the particular document was presented as a search result; calculating a correction factor, for the particular document, based on the determined expected utility rate and the determined actual utility rate; and adjusting a score of the particular document based on the correction factor.


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