The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Dec. 22, 2015

Filed:

Mar. 08, 2012
Applicants:

Steven Howard Lamoureux, Boston, MA (US);

Mahesh Pai, Wilmington, MA (US);

Waleed Mohammed Ali Al-atraqchi, Acton, MA (US);

Kamal Moussa Malek, Weston, MA (US);

Angel Ismael Municio, Woburn, MA (US);

Jeremy David Blanchard, Milton, MA (US);

Inventors:

Steven Howard Lamoureux, Boston, MA (US);

Mahesh Pai, Wilmington, MA (US);

Waleed Mohammed Ali Al-Atraqchi, Acton, MA (US);

Kamal Moussa Malek, Weston, MA (US);

Angel Ismael Municio, Woburn, MA (US);

Jeremy David Blanchard, Milton, MA (US);

Assignee:

THE NIELSEN COMPANY (US), LLC, New York, NY (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/00 (2012.01); G06F 3/048 (2013.01); G06Q 30/02 (2012.01); G06F 3/0482 (2013.01); G06F 17/21 (2006.01); G06F 17/25 (2006.01); G06Q 50/04 (2012.01);
U.S. Cl.
CPC ...
G06Q 30/0276 (2013.01); G06F 3/0482 (2013.01); G06F 17/211 (2013.01); G06F 17/25 (2013.01); G06Q 30/02 (2013.01); G06Q 50/04 (2013.01);
Abstract

A framework is provided for building a visual representation of a product concept including a textual component and/or a graphical component. A designation is received of a first element within at least one of the textual component and the graphical components as a dynamic element. The dynamic element is associated with a variant list including one or more element variants. A second element corresponding to the first element is identified. The second element is linked with the first element. A selection of a first element variant from the variant list is received. A first instantiation of the visual representation is generated including the first element variant as the dynamic element and including the first element variant as the second element.


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