The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Patent No.:

US 9215400 B1

Date of Patent:

Dec. 15, 2015

Filed:

Apr. 22, 2013

Client-side multimedia content targeting system

Applicant:

Tivo Inc., Alviso, CA (US);

Inventors:

James M. Barton, Los Gatos, CA (US);

Howard D. Look, Palo Alto, CA (US);

Assignee:

TiVo Inc., Alviso, CA (US);

Attorney:

Wong & Rees LLP

Primary Examiner:

Jivka Rabovianski

Int. Cl.

CPC ...

H04N 5/445 (2011.01); H04N 5/91 (2006.01); H04H 60/27 (2008.01); H04H 60/46 (2008.01); H04H 60/65 (2008.01); H04N 5/76 (2006.01); H04N 7/025 (2006.01); H04N 7/16 (2011.01); H04N 7/173 (2011.01); H04N 21/235 (2011.01); H04N 21/258 (2011.01); H04N 21/4147 (2011.01); H04N 21/433 (2011.01); H04N 21/4335 (2011.01); H04N 21/435 (2011.01); H04N 21/442 (2011.01); H04N 21/45 (2011.01); H04N 21/458 (2011.01); H04N 21/466 (2011.01); H04N 21/472 (2011.01); H04N 21/475 (2011.01); H04N 21/658 (2011.01); H04N 7/088 (2006.01); G06F 11/20 (2006.01);

U.S. Cl.

CPC ...

H04N 5/91 (2013.01); H04H 60/27 (2013.01); H04H 60/46 (2013.01); H04H 60/65 (2013.01); H04N 5/76 (2013.01); H04N 7/025 (2013.01); H04N 7/162 (2013.01); H04N 7/17327 (2013.01); H04N 21/235 (2013.01); H04N 21/25891 (2013.01); H04N 21/4147 (2013.01); H04N 21/435 (2013.01); H04N 21/4331 (2013.01); H04N 21/4334 (2013.01); H04N 21/4335 (2013.01); H04N 21/44222 (2013.01); H04N 21/458 (2013.01); H04N 21/4532 (2013.01); H04N 21/466 (2013.01); H04N 21/4662 (2013.01); H04N 21/4755 (2013.01); H04N 21/47214 (2013.01); H04N 21/6582 (2013.01); G06F 11/2094 (2013.01); G06F 11/2097 (2013.01); G06F 2201/80 (2013.01); G06F 2201/82 (2013.01); H04N 7/088 (2013.01);

Abstract

A client-side multimedia content targeting system schedules the recording, storing, and deleting of multimedia content on a client system storage device. The system accepts as input a prioritized list of program viewing preferences which is compared with a database of program guide objects that indicate when programs of interest are actually broadcast. The viewer's client system locally retains the viewer's preferences and other personal information that the viewer has entered and is sent targeting information relating to program guide objects by a server. Using the viewer's preferences and personal information, the client system creates a viewer profile, which is used with the targeting information by the client system to record content that is within the viewer profile. The described client-based form of targeting can be applied to almost any multimedia situation, including, but not limited to: TV shows, movies, advertisements, product and service offerings, music, radio, audio, etc.

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