The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Dec. 15, 2015

Filed:

Jun. 24, 2013
Applicant:

Google Inc., Mountain View, CA (US);

Inventor:

Ross Biro, Ashburn, VA (US);

Assignee:

Google Inc., Mountain View, CA (US);

Attorneys:
Primary Examiner:
Int. Cl.
CPC ...
G06F 7/00 (2006.01); G06F 17/30 (2006.01); G06Q 30/02 (2012.01);
U.S. Cl.
CPC ...
G06F 17/30112 (2013.01); G06Q 30/0251 (2013.01);
Abstract

In one aspect, a system receives an executable file that includes one or more advertisements and instructions. The system stores the executable file, including the advertisements, on a storage device. The system receives an input to search the storage device using a search facility separate from the executable file. The system generates search results responsive to the input using the search facility. The system executes the instructions included in the executable file to insert at least one advertisement included in the executable file into the search results. The system presents the search results, including the at least one inserted advertisement, to a user.


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