The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Dec. 08, 2015
Filed:
Mar. 13, 2014
Affinnova, Inc., Waltham, MA (US);
Estelle DeBlois, Bolton, MA (US);
Steven H. Lamoureux, Boston, MA (US);
THE NIELSEN COMPANY (US), LLC, New York, NY (US);
Abstract
A computer program product residing on a computer readable medium having a plurality of instructions stored thereon which, when executed by a processor, cause the processor to perform operations including providing a visual representation of a product concept comprising a textual component comprising at least one dynamic textual element and at least on static textual element and providing text editing functionality of the textual component such that a selection of any text forming a part of the at least one dynamic textual element automatically results in the selection of the entire at least one dynamic textual element wherein the text editing functionality comprises changing a format of at least a part of the at least one dynamic textual element.