The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Nov. 24, 2015
Filed:
Jul. 29, 2014
The Nielsen Company (Us), Llc, Schaumburg, IL (US);
William Krug, Daytona Beach, FL (US);
THE NIELSEN COMPANY (US), LLC, New York, NY (US);
Abstract
An apparatus, system and method for determining levels of audience engagement relative to encoded audio data, where an encoded audio data is captured in a mobile device. The audio data is captured over one or more predetermined time periods, and processed to determine characteristics of the audio data. The characteristics are determined according to one or more predetermined thresholds, where volume levels, levels of encoding, and or other features are monitored. By determining levels in the audio data that exceed predetermined thresholds, engagement levels and values may be determined relative to the audio data captured over the time period. Data from preceding time periods may be compared to obtain comprehensive engagement data for audience measurement systems.