The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Nov. 17, 2015

Filed:

Apr. 20, 2012
Applicants:

Arieh Steinberg, Menlo Park, CA (US);

Vijaye Ganesh Raji, Redmond, WA (US);

Jack O'connor, Kirkland, WA (US);

Inventors:

Arieh Steinberg, Menlo Park, CA (US);

Vijaye Ganesh Raji, Redmond, WA (US);

Jack O'Connor, Kirkland, WA (US);

Assignee:

Facebook, Inc., Menlo Park, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06F 15/173 (2006.01); G06Q 50/00 (2012.01);
U.S. Cl.
CPC ...
G06Q 50/01 (2013.01);
Abstract

A third-party application running on a client device sends a request for a user's profile information to a local social networking application running on the client device. The local social networking application sends to the request to the social networking system, receives the requested information from the social networking systems, and provides the requested information to the third-party application. The third-party application uses at least a portion of the requested information to personalize its content for the user. In this way, the third-party application has a simple mechanism for incorporating personalized content for the user based on social information, without requiring the third-party application itself to maintain or even have access to the user's social information.


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