The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Nov. 10, 2015

Filed:

Feb. 22, 2011
Applicants:

Anh Huynh, Beaverton, OR (US);

Hemingway Huynh, Beaverton, OR (US);

Isabella Wong, Bellevue, WA (US);

Jeffrey Michael Farnsworth, Beaverton, OR (US);

Inventors:

Anh Huynh, Beaverton, OR (US);

Hemingway Huynh, Beaverton, OR (US);

Isabella Wong, Bellevue, WA (US);

Jeffrey Michael Farnsworth, Beaverton, OR (US);

Assignee:

Prolifiq Software Inc., Beaverton, OR (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06F 15/16 (2006.01); G06Q 10/10 (2012.01);
U.S. Cl.
CPC ...
G06Q 10/107 (2013.01);
Abstract

Embodiments include methods, apparatus, and systems associated with tracking display of digital content objects, and in particular digital content objects in delivered electronic messages. Digital content objects may be identified and associated with a digital content item. Digital content objects may be presented together in digital container. Different presentation layers containing one or more digital containers may be defined and transmitted in electronic messages. A digital content object tracking system may identify delivered and displayed digital content objects, and associate the display with digital content objects contained therein. The digital content object tracking system may compare displays or activations of one or more digital content objects with reference to co-displayed digital content objects. Other embodiments may be described and claimed.


Find Patent Forward Citations

Loading…