The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Nov. 10, 2015
Filed:
Jul. 10, 2013
Apple Inc., Cupertino, CA (US);
Eswar Priyadarshan, Los Altos, CA (US);
Kenley Sun, Cupertino, CA (US);
Dan Marius Grigorovici, Pleasanton, CA (US);
Jayasurya Vadrevu, Saratoga, CA (US);
Omar Abdala, Cambridge, MA (US);
Apple Inc., Cupertino, CA (US);
Abstract
Systems and methods are provided for selecting invitational content for users based on their short-term and their long-term features. In operation, responsive to a request from a user terminal for a content package a journal of events associated with a user. Thereafter, short-term and long-term features in the journal are identified and tagged with pre-defined tags indicating a type of content associated with the patterns. The tags are then used to select invitational content by selecting content based on tags for the identified short-term features associated with a threshold level of activity or tags for the identified long-term features.