The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Oct. 27, 2015
Filed:
Oct. 30, 2007
Robert E. Kaplan, Mercer Island, WA (US);
Stuart Graham, Kenmore, WA (US);
Mars Tanumihardja, Seattle, WA (US);
Ajay Arora, Boston, MA (US);
Johann Garcia, Seattle, WA (US);
Robert E. Kaplan, Mercer Island, WA (US);
Stuart Graham, Kenmore, WA (US);
Mars Tanumihardja, Seattle, WA (US);
Ajay Arora, Boston, MA (US);
Johann Garcia, Seattle, WA (US);
Vulcan IP Holdings, Inc., Seattle, WA (US);
Abstract
A back-channel media delivery system that may be used for tracking the number and type of human impressions of media content rendered by the system during the time the media was rendered is provided. The back-channel media delivery system includes a rendering device for rendering media, an environmental sensor for sensing impressions and other environmental variables and a computing device configured to play media on the rendering device, and gather data related to the external states detected by the environmental sensor. The system may include rules that interpret that data and may cause the system to custom select, tailor or control future playback of media on the system.