The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Oct. 13, 2015
Filed:
Dec. 21, 2001
Roy R. Gordon, Gaithersburg, MD (US);
Wayne A. Wilkerson, Manassas, VA (US);
Roy R. Gordon, Gaithersburg, MD (US);
Wayne A. Wilkerson, Manassas, VA (US);
THE UNITED STATES POSTAL SERVICE, Washington, DC (US);
Abstract
A method and article for increasing the opening/reading rate of mail and thus adding value to advertising by mail. A coupon value is embedded within a machine readable code of an information based indicia used as postage evidence on each piece of a mailing. The amount of the coupon and type of coupon can be determined by the customer creating the mailing. The information based indicia is digitally signed prior to printing, allowing a redeeming vendor to verify the authenticity of a coupon, preventing fraud and changing of data within the information based indicia. In addition, the customer originating the mailing may obtain marketing information such as mailing date, type of products purchased, after the coupon is redeemed.