The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Sep. 29, 2015
Filed:
Sep. 23, 2011
Phuong B. Le, Belmont, CA (US);
Jonathan Goldman, San Francisco, CA (US);
Baljeet Singh, San Francisco, CA (US);
Lane P. Shackleton, San Francisco, CA (US);
Phuong B. Le, Belmont, CA (US);
Jonathan Goldman, San Francisco, CA (US);
Baljeet Singh, San Francisco, CA (US);
Lane P. Shackleton, San Francisco, CA (US);
Google Inc., Mountain View, CA (US);
Abstract
Methods, systems, and apparatus, including computer programs encoded on a computer-readable storage medium, including a method for presenting aggregated performance information for video content items. The method comprises identifying a video content item displayable in a plurality of different format types to users. The method further comprises collecting performance information related to the display of the video content item when presented in each of the different format types. The method further comprises aggregating the performance information for the different format types, where the performance information includes information selected from a group comprising a number of thumbnail impressions, a number of video impressions, a number of views, a view rate, an average cost-per-view, a total cost, or a number of clicks to a landing page, including providing overall performance information for the video content item. The method further comprises presenting the aggregated performance information for the video content item.