The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Aug. 11, 2015

Filed:

Mar. 19, 2015
Applicant:

Goldspot Media, Inc., Santa Clara, CA (US);

Inventor:

Srinivasa Dharmaji, Cupertino, CA (US);

Assignee:

Goldspot Media, Inc., Santa Clara, CA (US);

Attorneys:
Primary Examiner:
Int. Cl.
CPC ...
H04N 7/10 (2006.01); H04N 21/262 (2011.01); H04H 60/31 (2008.01); H04N 21/433 (2011.01); H04N 21/81 (2011.01); H04N 21/458 (2011.01); H04N 21/43 (2011.01); H04N 7/173 (2011.01); H04N 21/00 (2011.01); H04N 21/44 (2011.01); H04L 29/06 (2006.01); H04N 21/6543 (2011.01); H04N 21/658 (2011.01); G06F 15/02 (2006.01); H04N 21/41 (2011.01); H04N 21/45 (2011.01); H04H 20/10 (2008.01); H04N 21/442 (2011.01); H04N 21/61 (2011.01); H04N 7/16 (2011.01); H04N 21/414 (2011.01); H04N 21/258 (2011.01); H04L 12/24 (2006.01);
U.S. Cl.
CPC ...
H04N 21/26241 (2013.01); G06F 15/02 (2013.01); H04H 20/106 (2013.01); H04H 60/31 (2013.01); H04L 65/604 (2013.01); H04L 65/607 (2013.01); H04L 65/80 (2013.01); H04N 7/163 (2013.01); H04N 7/173 (2013.01); H04N 7/17318 (2013.01); H04N 21/00 (2013.01); H04N 21/25891 (2013.01); H04N 21/26258 (2013.01); H04N 21/4126 (2013.01); H04N 21/41407 (2013.01); H04N 21/4307 (2013.01); H04N 21/4331 (2013.01); H04N 21/44016 (2013.01); H04N 21/44222 (2013.01); H04N 21/458 (2013.01); H04N 21/4532 (2013.01); H04N 21/6181 (2013.01); H04N 21/6543 (2013.01); H04N 21/6582 (2013.01); H04N 21/812 (2013.01); H04L 41/5009 (2013.01); H04L 41/5032 (2013.01);
Abstract

Alternate digital content is inserted into mobile devices with a method and apparatus that comprises an alternate content scheduler, an alternate content reporter, and a micro-splicer. The alternate content scheduler further comprises a mobile network interface for interaction with a mobile data and broadcast network, a micro-splicer interface for interfacing with a micro-splicer, a rulebook that is shared with the network which provides the rules for alternate content scheduling, a preference provisioning module comprising an alternate content scheduler library for storing user or network preferences, a scheduler for providing tight synchronization between original program content and alternate content, and a metric recording interface to an alternate content reporter. The micro-splicer works in tandem with the alternate content scheduler to render synchronized display of alternate multimedia content on the mobile device.


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