The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Aug. 04, 2015
Filed:
Jan. 24, 2013
Unicorn Media, Inc., Tempe, AZ (US);
Benjamin Lebrato Ahern, Tempe, AZ (US);
David Morel, Tempe, AZ (US);
Matthew A. Johnson, Tempe, AZ (US);
Albert John McGowan, Phoenix, AZ (US);
Brightcove, Inc., Boston, MA (US);
Abstract
Techniques described herein provide for an advertising processing engine service to act as an intermediary between client applications and advertising networks. The advertising processing engine service can provide an interface with which the client can interact, via an application programming interface (API) or directly through the use of a standardized language, thereby allowing client applications to receive advertisement data without the need to be customized to communicate with specific advertising networks. On the other hand, the advertising processing engine service can receive requests from clients and communicate these requests to advertising networks in the corresponding language and/or format they require.