The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Jun. 23, 2015

Filed:

Feb. 28, 2012
Applicants:

Luojun Jin, Waterloo, CA;

Antonio Colantonio, Mississauga, CA;

Dominic Anthony Doherty, Brampton, CA;

Inventors:

Luojun Jin, Waterloo, CA;

Antonio Colantonio, Mississauga, CA;

Dominic Anthony Doherty, Brampton, CA;

Assignee:
Attorney:
Primary Examiner:
Assistant Examiner:
Int. Cl.
CPC ...
H04L 29/06 (2006.01); G06F 21/00 (2013.01); H04N 21/8358 (2011.01); G06F 21/10 (2013.01); G06F 21/16 (2013.01); G06F 21/57 (2013.01); H04N 21/239 (2011.01); H04N 21/258 (2011.01); H04N 9/80 (2006.01); H04N 21/858 (2011.01);
U.S. Cl.
CPC ...
H04N 21/8358 (2013.01); G06F 21/10 (2013.01); G06F 21/16 (2013.01); G06F 21/577 (2013.01); H04N 21/2393 (2013.01); H04N 21/25875 (2013.01);
Abstract

A dynamic watermark generation method and system in which the dynamic watermark may have a default length or a shorter length, and wherein the dynamic watermark is generated to have the determined length. The dynamic watermark is a locally-unique code that is used as an index to a database entry that identifies the subscriber that requested the media asset. In some instances, the entry may include a timestamp, a subscriber device identifier such as a MAC address or IP address, a subscriber identifier or ID number, and a media asset identifier such as a static ID. The static ID may include a code that indicates whether the dynamic watermark is of a default length or shorter. The length of the dynamic watermark may be partly based upon projected audience size for the requested media asset.


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