The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
May. 19, 2015

Filed:

Feb. 10, 2012
Applicants:

Brett R. Taylor, Bainbridge Island, WA (US);

Kevin E. Keller, Sunnyvale, CA (US);

Andrew Hayden, Seattle, WA (US);

Inventors:

Brett R. Taylor, Bainbridge Island, WA (US);

Kevin E. Keller, Sunnyvale, CA (US);

Andrew Hayden, Seattle, WA (US);

Assignee:

Amazon Technologies, Inc., Seattle, WA (US);

Attorney:
Primary Examiner:
Assistant Examiner:
Int. Cl.
CPC ...
G06F 3/00 (2006.01); G06F 17/30 (2006.01);
U.S. Cl.
CPC ...
G06F 17/30905 (2013.01);
Abstract

Various features are provided for assisting users in efficiently locating and viewing network content of interest, including but not limited to particular portions of web pages. The features are particularly useful for users of mobile computing devices having a limited display size, but may be used with any type of client device. Some features identify popular content items by collectively analyzing the interactive behaviors of a population of users, such as zooming interactions. The results of such analysis can be used in various ways to improve users' browsing experiences. For example, popular content items can be highlighted on a web page, an option to zoom in automatically on popular content items can be provided, popular content items may be rendered at relatively high resolution, and caching of content items may be based partly on a measure of their popularity.


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