The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Apr. 28, 2015
Filed:
Dec. 31, 2012
John Mathias Barr, Waterloo, CA;
Somit Gupta, Seattle, WA (US);
John Mathias Barr, Waterloo, CA;
Somit Gupta, Seattle, WA (US);
Google Inc., Mountain View, CA (US);
Abstract
Aspects and implementations of the present disclosure are directed to systems and methods of selecting content for presentation to a viewing user. In general, in some implementations, a data processing system identifies a topic for a document requested by a user, determines a confidence score for a correlation between the topic and the document, determines a sentiment score for a sentiment towards the topic, and determines, for a candidate content item, a predicted acceptance score based on the confidence score, the sentiment score, and acceptance history data for the candidate content item. The data processing system selects a candidate content item for presentation to the user based, at least in part, on the predicted acceptance score.