The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Apr. 28, 2015
Filed:
Jul. 31, 2012
Moustafa A. Hammad, San Jose, CA (US);
Hyung-jin Kim, Sunnyvale, CA (US);
Rajan Patel, Mountain View, CA (US);
Thomas E. Bagby, San Francisco, CA (US);
Moustafa A. Hammad, San Jose, CA (US);
Hyung-Jin Kim, Sunnyvale, CA (US);
Rajan Patel, Mountain View, CA (US);
Thomas E. Bagby, San Francisco, CA (US);
Google Inc., Mountain View, CA (US);
Abstract
Methods, systems, and apparatus for determining resource quality based on resource competition. In an aspect, a method comprises: for each of a plurality of resource locators: generating first value for the resource locator that indicates, for a plurality of first sets of search results that each include the resource locator, a number of occurrences of other resource locators that were impressed and not selected when the resource locator was selected; generating a second value for the resource locator that indicates, for a plurality of second sets of search results that each include the resource locator, a number of occurrences of other resource locators that were selected when the resource locator was impressed and not selected; and generating, based on a difference between the first value and the second value, an adjustment factor for the resource locator for adjusting a score associated with the resource locator during a search operation.