The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Mar. 24, 2015

Filed:

Feb. 11, 2013
Applicant:

Verizon Patent and Licensing Inc., Basking Ridge, NJ (US);

Inventors:

David F. Brueck, Saratoga Springs, UT (US);

C. Ryan Owen, Riverton, UT (US);

Tyler Bye, Lehi, UT (US);

Nathan James Edwards, Orem, UT (US);

Ken Brueck, Lehi, UT (US);

Assignee:

Verizon Patent and Licensing Inc., Basking Ridge, NJ (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
H04N 7/10 (2006.01); H04N 7/025 (2006.01); H04N 21/235 (2011.01); H04N 21/234 (2011.01); H04N 21/43 (2011.01); H04N 21/61 (2011.01); H04N 21/81 (2011.01); H04L 29/06 (2006.01);
U.S. Cl.
CPC ...
H04N 21/235 (2013.01); H04N 21/23424 (2013.01); H04N 21/4305 (2013.01); H04N 21/6125 (2013.01); H04N 21/8133 (2013.01); H04L 65/601 (2013.01);
Abstract

Methods and systems for advertisement insertion into streaming media content are described. In one method, an advertisement insertion tool receives a first indication of a start time of an advertisement break to be inserted into a stream of slices of media content. The advertisement insertion tool identifies a first slice of the slices that encompasses the start time of the advertisement break. The first slice comprises video frames. The advertisement insertion tool truncates the first slice to contain the video frames up to the start time of the advertisement break. An advertisement can be inserted after the truncated first slice and before a next second slice in the stream.


Find Patent Forward Citations

Loading…