The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jan. 13, 2015
Filed:
Oct. 07, 2009
Derek W. Carr, Research Triangle Park, NC (US);
Michael C. Facemire, Research Triangle Park, NC (US);
Michael C. Wanderski, Research Triangle Park, NC (US);
Joshua M. Woods, Research Triangle Park, NC (US);
Derek W. Carr, Research Triangle Park, NC (US);
Michael C. Facemire, Research Triangle Park, NC (US);
Michael C. Wanderski, Research Triangle Park, NC (US);
Joshua M. Woods, Research Triangle Park, NC (US);
International Business Machines Corporation, Armonk, NY (US);
Abstract
The insertion of content into media streams is provided. A media stream is monitored by a media server computer, the monitored media stream having at least one marker designating an associated insertion position within the media stream. A marker is selected to insert personalized social-awareness based content into the media stream. Social awareness information associated with a target of the monitored media stream is identified. The social awareness information is utilized to select personalized social-awareness based content. The personalized social-awareness based content is inserted into the monitored media stream at the corresponding insertion position associated with the selected marker to transform the media stream.