The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jan. 06, 2015
Filed:
Dec. 30, 2009
Japan A. Mehta, Coppell, TX (US);
Armando P. Stettner, Westford Lane, MA (US);
Shafiq Kassam, Lewisville, TX (US);
Enrique Ruiz-velasco, Flower Mound, TX (US);
Japan A. Mehta, Coppell, TX (US);
Armando P. Stettner, Westford Lane, MA (US);
Shafiq Kassam, Lewisville, TX (US);
Enrique Ruiz-Velasco, Flower Mound, TX (US);
Verizon Patent and Licensing Inc., Basking Ridge, NJ (US);
Abstract
A method is performed by one or more devices within a closed distribution network to provide context-sensitive transactional advertisements. The method includes sending, to a video client, a trigger for initiating a context-specific transactional advertisement associated with a linear program segment and sending the linear program segment for presentation by the video client. The method also includes receiving, based on the trigger, a request from the video client for instructions for the context-specific transactional advertisement; determining, based on the request, contextual information for the linear program segment; and sending, to the video client and based on the contextual information, the instructions for the context-specific transactional advertisement.