The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jan. 06, 2015
Filed:
Feb. 21, 2008
Daniel M. Coffman, Bethel, CT (US);
Herbert S. Mcfaddin, Yorktown Heights, NY (US);
Chandrasekhar Narayanaswami, Wilton, CT (US);
Danny Soroker, Larchmont, NY (US);
Daniel M. Coffman, Bethel, CT (US);
Herbert S. McFaddin, Yorktown Heights, NY (US);
Chandrasekhar Narayanaswami, Wilton, CT (US);
Danny Soroker, Larchmont, NY (US);
International Business Machines Corporation, Armonk, NY (US);
Abstract
An advertising system and methods, including an ad service that one of generates, presents and receives information pertaining to an ad presentation, an ad presentation output device that outputs the ad presentation at a presentation location, a user response receiver at the ad service that receives a user response transmitted from a mobile device based on the ad presentation at the presentation location, an ad service transmitter that transmits an executable object to a target device specified in the user response, wherein the target device includes a memory and a processor for executing the executable object to provide a service to the user on the target device, wherein the service is modified based on information one of accessed and determined by the executable object on the target device.