The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Dec. 23, 2014
Filed:
Jul. 23, 2012
Santhosh Kumar Thodupunoori, San Jose, CA (US);
Sridharan Muthuswamy, Cupertino, CA (US);
Tony Johansson, San Jose, CA (US);
Santhosh Kumar Thodupunoori, San Jose, CA (US);
Sridharan Muthuswamy, Cupertino, CA (US);
Tony Johansson, San Jose, CA (US);
Tellabs Operations, Inc., Naperville, IL (US);
Abstract
A network configuration and method of delivering targeted advertisement during an audio broadcasting using a targeted radio advertisement manager ('TRAM') are disclosed. A TRAM process for delivering targeted advertisement ('AD') is able to receive a packet carrying identification (“ID”) identifying a radio and a time stamp associated with a tune-in broadcast station via a cellular communication network. After identifying at least one user associated with the radio, a user preference is determined in accordance with the user. After generating a set of targeted ads based on user preference, the set of targeted ads is forwarded to the radio. The targeted ads are selectively disseminated during commercial intervals between radio broadcasting in accordance with a predefined broadcasting schedule.
Data source: USPTO (United States Patent and Trademark Office) public patent records. Weekly synchronization. How IDiyas builds this profile