The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Nov. 04, 2014

Filed:

Mar. 07, 2008
Applicants:

Alex T. Hill, Pleasant Grove, UT (US);

John Vandermay, Draper, UT (US);

Brett Michael Error, Pleasant Grove, UT (US);

Inventors:

Alex T. Hill, Pleasant Grove, UT (US);

John Vandermay, Draper, UT (US);

Brett Michael Error, Pleasant Grove, UT (US);

Assignee:

Adobe Systems Incorporated, San Jose, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06F 7/00 (2006.01); G06F 17/30 (2006.01);
U.S. Cl.
CPC ...
Abstract

Tools and techniques are provided to assist detection of invalid clicks in website activity data. A system calculates or otherwise obtains a historic click quality characterization based on historic web analytics data. The system then identifies a click quality anomaly in the website activity data, namely, a departure from the historic click quality characterization. The identified anomalies may then be used to help guide searches for invalid clicks.


Find Patent Forward Citations

Loading…