The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Oct. 14, 2014

Filed:

Sep. 27, 2010
Applicants:

Hisashi Suzuki, Shinagawa-ku, JP;

Soh Masuko, Shinagawa-ku, JP;

Inventors:

Hisashi Suzuki, Shinagawa-ku, JP;

Soh Masuko, Shinagawa-ku, JP;

Assignee:

Rakuten, Inc., Tokyo, JP;

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06F 17/20 (2006.01); G06Q 30/00 (2012.01); G06F 17/30 (2006.01);
U.S. Cl.
CPC ...
G06F 17/3089 (2013.01); G06Q 30/00 (2013.01);
Abstract

A script (object displacement program) is embedded in a Web page to be transmitted from a Web serverand executed by a user terminal. The user terminalinto which the object displacement program is read displaces a plurality of icons from their initial positions to target positions through a path outside a display area of elements in the Web page, and makes the icons converge on the vicinity of each of the elements in such a way that the icons are distributed to the respective elements in the page in accordance with various access data and statistical data (e.g. the number of page views (PV), click-through rate (CTR), order quantity etc.).


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