The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Oct. 07, 2014

Filed:

Apr. 05, 2012
Applicants:

David Y. Chen, Mountain View, CA (US);

Emily B. Grewal, Palo Alto, CA (US);

Ziqing Mao, Mountain View, CA (US);

Denise Moreno, San Jose, CA (US);

Kiranjit Singh Sidhu, East Palo Alto, CA (US);

Amylee Thibodeau, San Francisco, CA (US);

Inventors:

David Y. Chen, Mountain View, CA (US);

Emily B. Grewal, Palo Alto, CA (US);

Ziqing Mao, Mountain View, CA (US);

Denise Moreno, San Jose, CA (US);

Kiranjit Singh Sidhu, East Palo Alto, CA (US);

Amylee Thibodeau, San Francisco, CA (US);

Assignee:

Facebook, Inc., Menlo Park, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06F 15/16 (2006.01);
U.S. Cl.
CPC ...
Abstract

Techniques to increase engagement with a social networking system. In one embodiment, activities are prioritized based on relatedness to a user. References associated with at least a portion of the prioritized activities are created. The references are categorized into a plurality of types. The reference types may include notifications, friend identifications, and top stories. The references are embedded in digest communications for the user. Descriptive information about the activities are omitted from the digest communications. Digest communications for the user are provided during a time period when the user is not engaged with the social networking system. Notifications for a user are ceased when a level of engagement of the user with the social networking system is less than a threshold value.


Find Patent Forward Citations

Loading…