The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Oct. 07, 2014

Filed:

Jun. 14, 2012
Applicants:

Jia Liu, Sunnyvale, CA (US);

Yijian Bai, San Ramon, CA (US);

Manojav Patil, Sunnyvale, CA (US);

Deepak Ravichandran, Mountain View, CA (US);

Sittichai Jiampojamarn, Sunnyvale, CA (US);

Shankar Ponnekanti, Mountain View, CA (US);

Inventors:

Jia Liu, Sunnyvale, CA (US);

Yijian Bai, San Ramon, CA (US);

Manojav Patil, Sunnyvale, CA (US);

Deepak Ravichandran, Mountain View, CA (US);

Sittichai Jiampojamarn, Sunnyvale, CA (US);

Shankar Ponnekanti, Mountain View, CA (US);

Assignee:

Google Inc., Mountain View, CA (US);

Attorneys:
Primary Examiner:
Int. Cl.
CPC ...
G06F 7/04 (2006.01); G06F 17/30 (2006.01);
U.S. Cl.
CPC ...
Abstract

Systems and methods of selecting consumers to receive content on a computer network are provided. A user list identifying a first plurality of users having a group of features corresponding to internet activity of the first plurality of users can be obtained at a computing device. A subgroup of features can be selected from the group of features, and a cluster of users of the first plurality of users can be identified. The users of the cluster of users can each have at least one feature of the subgroup of features. A supplemental user having a supplemental feature can be identified. A correlation between the supplemental feature and at least one feature of the subgroup of features can be determined, and an expanded user list that includes at least one of the first plurality of users and the supplemental user can be generated.


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