The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Sep. 16, 2014

Filed:

Apr. 24, 2013
Applicant:

Google Inc., Mountain View, CA (US);

Inventors:

Per R. Anderson, Corona Del Mar, CA (US);

Diane Lambert, Berkeley Heights, NJ (US);

Daniel J. Zigmond, Menlo Park, CA (US);

Assignee:

Google Inc., Mountain View, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
H04H 60/33 (2008.01); H04H 60/45 (2008.01); H04N 7/10 (2006.01); H04N 7/025 (2006.01); H04N 7/173 (2011.01); G06Q 30/00 (2012.01); G06F 17/00 (2006.01); G06N 5/00 (2006.01); G06N 5/02 (2006.01); G06N 7/00 (2006.01); G06N 7/08 (2006.01); H04N 21/442 (2011.01);
U.S. Cl.
CPC ...
H04N 21/442 (2013.01);
Abstract

Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for estimating demographic compositions of television audiences from audience similarities. In an aspect, pairwise cosine similarities of segment of viewers of rated and unrated television programs are determined, demographic information of rated programs is attributed to the unrated programs from the cosine similarity measures and demographic information for the rated programs.


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