The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Aug. 19, 2014
Filed:
Sep. 03, 2010
Aleksandar Jovicic, Jersey City, NJ (US);
Cyril Measson, Somerville, NJ (US);
Thomas Richardson, South Orange, NJ (US);
Junyi LI, Chester, NJ (US);
Vincent D. Park, Budd Lake, NJ (US);
Mathew Scott Corson, Gillette, NJ (US);
Aleksandar Jovicic, Jersey City, NJ (US);
Cyril Measson, Somerville, NJ (US);
Thomas Richardson, South Orange, NJ (US);
Junyi Li, Chester, NJ (US);
Vincent D. Park, Budd Lake, NJ (US);
Mathew Scott Corson, Gillette, NJ (US);
QUALCOMM Incorporated, San Diego, CA (US);
Abstract
Methods and apparatus related to communicating advertisements and/or service announcements to devices in a communications system are described. In various embodiments mobile devices are used as mobile advertisement transmission platforms. Advertisements may be downloaded to the wireless communications device along with transmission constraints. Transmission of an advertisement is made when a transmission constraint, e.g., target audience constraint is satisfied. The wireless terminal may change its transmission frequency, coding rate and/or other transmission characteristics to satisfy a transmission constraint and/or optimize revenue. The mobile device reports advertisements transmissions to a network device, e.g., advertisement server and the owner of the device is compensated for the transmissions. Transmission constraints may involve a number of devices to be reached, the type of devices to be reached, and/or other constraints relating to the demographics of device users. Information may be obtained from peer discovery signals and used to determine if a constraint is satisfied.