The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Aug. 05, 2014

Filed:

Jun. 01, 2010
Applicants:

Orna Bregman-amitai, Tel-Aviv, IL;

Eyal Toledano, Kiryat Ata, IL;

Eduard Oks, Bat-Yam, IL;

Amir Shaham, Givat Shmuel, IL;

Yuri Arshavski, Netanya, IL;

Rami Gil, Tel Aviv, IL;

Inventors:

Orna Bregman-Amitai, Tel-Aviv, IL;

Eyal Toledano, Kiryat Ata, IL;

Eduard Oks, Bat-Yam, IL;

Amir Shaham, Givat Shmuel, IL;

Yuri Arshavski, Netanya, IL;

Rami Gil, Tel Aviv, IL;

Assignee:
Attorneys:
Primary Examiner:
Assistant Examiner:
Int. Cl.
CPC ...
G09G 5/00 (2006.01); H04N 1/00 (2006.01); G06T 19/00 (2011.01); H04W 4/00 (2009.01);
U.S. Cl.
CPC ...
H04W 4/00 (2013.01); H04N 1/00323 (2013.01); G06T 19/006 (2013.01);
Abstract

A method for generating and viewing on a handheld device a 3-D augmented reality feature containing a rich media message that is linked to a physical object comprises the steps of: a) by a first user: i. Taking a picture of a physical object; ii. selecting an augmented reality theme; iii. attaching the rich media animated object to the image taken, in the desired position and location on the physical object; iv. generating a reach media message from the augmented reality image obtained in step (iii); iv. optionally attaching an additional file to the rich media message; v. Transferring the physical object to a second user; and vi. sending to said second user a message via a communication channel, which contains the augmented reality rich media; b) by the second user (the recipient): vii. viewing the physical object received from the first user, using an AR viewer in the mobile phone camera, thereby to see the augmented reality rich media appearing on said physical object.


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