The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jul. 01, 2014
Filed:
Jun. 26, 2008
Stephen Tsun, Cupertino, CA (US);
Jonathan Nikfarjam, Roslyn, NY (US);
Stephen Tsun, Cupertino, CA (US);
Jonathan Nikfarjam, Roslyn, NY (US);
Google Inc., Mountain View, CA (US);
Abstract
The present disclosure is directed to a system and method for embedding macros in Web pages with advertisements. In some implementations, a method includes receiving a snippet embedded in a remote Web page. Rules for embedding one or more macros in the snippet are identified. The one or more macros are associated with archiving user actions associated with an advertisement presented in the Web page. A format of the snippet is determined from a plurality of identifiable formats based, at least in part, on the rules. The one or more macros are automatically embedded in the snippet in accordance with rules associated with the snippet format.