The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Jul. 01, 2014

Filed:

Dec. 17, 2007
Applicants:

Michael Cooper, Vashon, WA (US);

Christine Ahonen, Monroe, WA (US);

Inventors:

Michael Cooper, Vashon, WA (US);

Christine Ahonen, Monroe, WA (US);

Assignee:

Microsoft Corporation, Redmond, WA (US);

Attorneys:
Primary Examiner:
Int. Cl.
CPC ...
G06F 17/50 (2006.01); G06Q 30/00 (2012.01); G06Q 30/02 (2012.01);
U.S. Cl.
CPC ...
G06Q 30/00 (2013.01); G06Q 30/02 (2013.01); G06Q 30/0241 (2013.01); G06Q 30/0276 (2013.01); G06Q 30/0277 (2013.01);
Abstract

An electronic bookmark can be used to render an advertisement at a bookmark insertion point (e.g., a stopping point) determined by a user when reading an electronic media document, such as an electronic book, newspaper, magazine, audiobook, and video, among others. Some of the variations provided herein include providing notice to an outside source providing the advertisement when user interaction with the bookmark occurs, as well as selecting advertisements based upon one or more criteria, including criteria related to the electronic media document and demographic information of the user.


Find Patent Forward Citations

Loading…