The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
May. 20, 2014

Filed:

Oct. 31, 2013
Applicant:

Google Inc., Mountain View, CA (US);

Inventors:

Anurag Agrawal, Palo Alto, CA (US);

Anshul Kothari, Sunnyvale, CA (US);

Daniel Andersson, Mountain View, CA (US);

Assignee:

Google Inc., Mountain View, CA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06F 15/16 (2006.01);
U.S. Cl.
CPC ...
Abstract

Methods, systems, and apparatus include computer programs encoded on a computer-readable storage medium, including a method for providing content. A script is received for execution when a resource is rendered on a client device. The script is stored. A request for the resource is received that includes a token identifying a requesting source item that was interacted with by a user to generate the request. The script is executed. A determination is made as to when fixed or recyclable contact information associated with a content sponsor of the resource should be provided with the resource. When recyclable contact information should be provided, the information is requested from a service including providing the token to the service. Recyclable contact information for the content sponsor and time-out information are received and stored. The identifier is stored on the requesting device. The resource and recyclable contact information are provided responsive to the request.


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