The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
May. 20, 2014
Filed:
Dec. 20, 2010
Andrew Kae, Staten Island, NY (US);
Kin Fai Kan, Sunnyvale, CA (US);
Vijay K. Narayanan, Mountain View, CA (US);
Andrew Kae, Staten Island, NY (US);
Kin Fai Kan, Sunnyvale, CA (US);
Vijay K. Narayanan, Mountain View, CA (US);
Yahoo! Inc., Sunnyvale, CA (US);
Abstract
A system and method for automatically classifying ads into a taxonomy of categories, the method including: extracting text features from ad images using OCR (optical character recognition) techniques; identifying objects of interest from ad images using object detection and recognition techniques in computer vision; extracting text features from the web-page of the advertiser to which the user is re-directed when clicking the ad; training statistical models using the extracted features mentioned above as well as advertiser attributes from a historical dataset of ads labeled by human editors; and determining the relevant categories of unlabeled ads using the trained models.