The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
May. 20, 2014
Filed:
May. 13, 2009
Kalpit Jain, Redmond, WA (US);
Venkatesh Manian, Bellevue, WA (US);
Matthew David Barbour, Issaquah, WA (US);
Kalpit Jain, Redmond, WA (US);
Venkatesh Manian, Bellevue, WA (US);
Matthew David Barbour, Issaquah, WA (US);
Microsoft Corporation, Redmond, WA (US);
Abstract
An ad test tool allows rich media developers to test ads in both a stand-alone environment and within live web pages. The ad test tool includes a stand-alone ad test tool, a live site ad test tool, and a rules and compliancy engine. The stand-alone ad test tool tests ads in a stand-alone environment by providing the ad rendering framework necessary to render ads on the user's local device. The live site ad test tool tests ads on live web pages. The live site ad test tool includes a proxy that intercepts ad requests from web pages and replaces the ads on the web pages with test ads. The rules and compliancy engine checks test ads for compliancy for security and privacy purposes and also verifies that click tracking and/or impression tracking operate properly.