The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
May. 13, 2014
Filed:
Dec. 14, 2009
Steve Yankovich, San Jose, CA (US);
Han-shen Yuan, Sunnyvale, CA (US);
Steve Yankovich, San Jose, CA (US);
Han-Shen Yuan, Sunnyvale, CA (US);
eBay Inc., San Jose, CA (US);
Abstract
A display characteristic determination machine receives a request to display seller-related content that references an item available for sale. The display characteristic determination machine identifies a display characteristic available from a web server, determines that the seller-related content is to be displayed using the display characteristic, and communicates to the web server that the seller-related content is to be displayed using the display characteristic and with primary content. The display characteristic determination machine may function as an allocation device to allocate use of the display characteristic. This functionality may be scaled, for example, to include determining use of multiple display characteristics, available from multiple web servers, by multiple instances of seller-related content requested for display by multiple sellers of multiple items. The display characteristic determination machine, therefore, may function as a 'broker' for display characteristics available from multiple web servers.
Data source: USPTO (United States Patent and Trademark Office) public patent records. Weekly synchronization. How IDiyas builds this profile