The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Apr. 29, 2014
Filed:
May. 15, 2012
Vivek Raghunathan, Fremont, CA (US);
David G. Arthur, Mountain View, CA (US);
Rohan Jain, New York, NY (US);
Emily K. Moxley, San Francisco, CA (US);
Shivakumar Venkataraman, Santa Clara, CA (US);
Nipun Kwatra, Bangalore, IN;
Brett A. Mclarnon, Mountain View, CA (US);
David J. Ganzhorn, Mountain View, CA (US);
Vivek Raghunathan, Fremont, CA (US);
David G. Arthur, Mountain View, CA (US);
Rohan Jain, New York, NY (US);
Emily K. Moxley, San Francisco, CA (US);
Shivakumar Venkataraman, Santa Clara, CA (US);
Nipun Kwatra, Bangalore, IN;
Brett A. McLarnon, Mountain View, CA (US);
David J. Ganzhorn, Mountain View, CA (US);
Google Inc., Mountain View, CA (US);
Abstract
Methods, systems, and apparatus, including computer programs encoded on a computer-readable storage medium, and including a computer-implemented method for providing a creative. The method comprises identifying, using one or more processors, a creative for processing, the creative including a title portion, a body portion and optionally a reference portion. The method further comprises evaluating the body portion including determining when the body portion includes one or more words that can be added to the title portion. The method further comprises promoting, using the one or more processors, the one or more words into the title portion. The method further comprises providing the creative including the title portion with the promoted one or more words.