The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Apr. 15, 2014
Filed:
Oct. 29, 2008
Applicant:
Prasantha Jayakody, Seattle, WA (US);
Inventor:
Prasantha Jayakody, Seattle, WA (US);
Assignee:
Vulcan IP Holdings Inc., Seattle, WA (US);
Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06Q 30/00 (2012.01);
U.S. Cl.
CPC ...
Abstract
A system and method for tracking a consumer is provided. A consumer is detected at a first location within a vicinity of a content player playing a content item. A unique identification of the consumer is captured, such as a facial image or a Bluetooth signal emitted by a device associated with the consumer in some embodiments. A record is stored indicating the consumer perceived the content item. As the consumer perceives other content items or travels to other locations, the record is updated to reflect the consumer's behavior.