The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Mar. 18, 2014

Filed:

Jul. 21, 2011
Applicants:

Oladipupo Olaiya, Morrisville, NC (US);

Thomas A. Roberts, Fuquay-Varina, NC (US);

James Evans, Apex, NC (US);

Inventors:

Oladipupo Olaiya, Morrisville, NC (US);

Thomas A. Roberts, Fuquay-Varina, NC (US);

James Evans, Apex, NC (US);

Assignee:

Qurio Holdings, Inc., Raleigh, NC (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
H04N 5/92 (2006.01); H04N 5/93 (2006.01);
U.S. Cl.
CPC ...
Abstract

A system and method are disclosed for providing a digital medium, such as a Digital Video Disc (DVD), enabling playback of different versions of a media presentation depending on the locality of the viewer, where each version includes embedded advertisements for a corresponding locality. In one embodiment, a DVD stores a media presentation such as, for example, a movie, an episode of a television program, or the like. Depending on the location of the viewer, the DVD provides a version of the media presentation having embedded advertisements relevant to the locality of the viewer.


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