The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Mar. 04, 2014

Filed:

Jul. 23, 2012
Applicants:

Ted Elliott Hartson, Scottsdale, AZ (US);

Elijah Ethan Brown, Prescott Valley, AZ (US);

Walter Stanley Ciciora, Southport, CT (US);

Inventors:

Ted Elliott Hartson, Scottsdale, AZ (US);

Elijah Ethan Brown, Prescott Valley, AZ (US);

Walter Stanley Ciciora, Southport, CT (US);

Assignee:

Symbol Shifters, LLC, Prescott Valley, AZ (US);

Attorney:
Primary Examiner:
Assistant Examiner:
Int. Cl.
CPC ...
H04H 60/32 (2008.01); G06F 3/00 (2006.01); G06F 13/00 (2006.01); H04N 5/445 (2011.01);
U.S. Cl.
CPC ...
Abstract

This invention enables Scanable Icons, which may be predetermined graphical images, and similar encoded information to be applied to video systems in a manner that is user-friendly and brings many of the advantages of easy information access and management to the video environment. The optical path normally required when using such encoded information is avoided. Supplementary information, including more details for advertisements, is provided in a non-invasive manner, allowing the user to access the supplementary information at convenient times and locations. The Scanable Icon adds a symbol to the existing advertisement without increasing its duration. Advertising is made substantially more effective for the advertiser and more useful for the consumer.


Find Patent Forward Citations

Loading…