The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Feb. 18, 2014
Filed:
Nov. 19, 2012
Microsoft Corporation, Remond, WA (US);
Raman Chandrasekar, Seattle, WA (US);
Eric I-Chao Chang, Beijing, CN;
Michael Tsang, Remond, WA (US);
Tian Bai, Beijing, CN;
Microsoft Corporation, Redmond, WA (US);
Abstract
A software and/or hardware facility for inferring user context and delivering advertisements, such as coupons, using natural language and/or sentiment analysis is disclosed. The facility may infer context information based on a user's emotional state, attitude, needs, or intent from the user's interaction with or through a mobile device. The facility may then determine whether it is appropriate to deliver an advertisement to the user and select an advertisement for delivery. The facility may also determine an appropriate expiration time and/or discount amount for the advertisement.