The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Feb. 11, 2014

Filed:

Sep. 21, 2012
Applicant:

Routecentric, Inc., Belmont, MA (US);

Inventors:

Michael Wanyo, Baltimore, MD (US);

Vadim Droznin, Ormond Beach, FL (US);

Assignee:

RouteCentric, Inc., Belmont, MA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06F 17/30 (2006.01);
U.S. Cl.
CPC ...
Abstract

A method of providing advertising to a user over a network includes receiving from the user a query identifying a contemplated route, accessing a computer database of self-reported business information from vendors, each vendor having an identified geographic location, wherein the self-reported business information has been previously supplied by the vendors through a vendor interface and stored in the database, providing to the user, over the network, information from the database concerning the business information of a set of vendors extracted from the database on the basis of geographic proximity to the route identified by the user, providing to the user, over the network in response to the query, advertising from the set of vendors based, at least in part, on data retrieved from the database, and pricing the advertising based, at least in part, on distance of each vendor's geographic location from the contemplated route.


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