The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.

The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.

Date of Patent:
Feb. 04, 2014

Filed:

Sep. 30, 2010
Applicant:

Scott Martin Heimendinger, Seattle, WA (US);

Inventor:

Scott Martin Heimendinger, Seattle, WA (US);

Assignee:

Microsoft Corporation, Redmond, WA (US);

Attorney:
Primary Examiner:
Int. Cl.
CPC ...
G06F 7/00 (2006.01); G06F 17/30 (2006.01); G06F 17/00 (2006.01);
U.S. Cl.
CPC ...
Abstract

In an embodiment, a computer-implemented method uses one or more search references to identify media items that correspond with the one or more search references and one or more individuals associated with each media item. The method of one embodiment provides a searching and identification service that uses one or more images as one or more search key inputs to identify relevant images of a media collection, including associating information of any depicted individuals with search key inputs. In one embodiment, a computing system operates to provide an association, reporting, and/or display service as part of managing an asset by using one or more search references to search through an image collection as part of determining how a product or service is being used by characterizing an association between each individual associated with the image and the one or more search references.


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