The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jan. 21, 2014
Filed:
Jul. 11, 2007
Ramesh R. Sarukkai, Union City, CA (US);
Subash Sundaresan, Fremont, CA (US);
P. Sam Hamilton, Los Altos, CA (US);
Shubhasheesh Anand, Mountain View, CA (US);
Ramesh R. Sarukkai, Union City, CA (US);
Subash Sundaresan, Fremont, CA (US);
P. Sam Hamilton, Los Altos, CA (US);
Shubhasheesh Anand, Mountain View, CA (US);
Yahoo! Inc., Sunnyvale, CA (US);
Abstract
A system is described for targeting data to users on mobile devices. The system may include a processor, a memory and an interface. The memory may be operatively connected to the processor and the interface and may store a request, a mobile identifier, a session identifier, a user behavior dataset and a data. The interface may be operatively connected to the memory and the processor and may communicate with the mobile device. The processor may be operatively connected to the interface and the memory and may receive a request from a user on a mobile device via the interface. The processor may extract a mobile identifier from the request and map the mobile identifier to a session identifier. The processor may use the session identifier to collect a user behavior dataset and may communicate data to the user based on the user behavior dataset via the interface.