The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Jan. 07, 2014
Filed:
May. 19, 2011
Kawaljit Gandhi, San Francisco, CA (US);
Kawaljit Gandhi, San Francisco, CA (US);
Google Inc., Mountain View, CA (US);
Abstract
A 'likeness factor' indicating users' endorsements of a product is disclosed. 'Likes,' “dislikes,” and other favorable or unfavorable user input for a product are collected from a website that displays the product and that logs such information. The collected information is made available on other websites displaying the product either directly or in the form of a likeness factor. The information can be aggregated from multiple websites and sources. A likeness factor for a manufacturer or other merchant is based on likeness factors for products of the manufacturer. Changes in likeness factor over time indicate a trend for products and manufacturers and can be used to predict product performance. Search results are filtered by likeness factor, and advertisements are presented based on likeness factor.