The patent badge is an abbreviated version of the USPTO patent document. The patent badge does contain a link to the full patent document.
The patent badge is an abbreviated version of the USPTO patent document. The patent badge covers the following: Patent number, Date patent was issued, Date patent was filed, Title of the patent, Applicant, Inventor, Assignee, Attorney firm, Primary examiner, Assistant examiner, CPCs, and Abstract. The patent badge does contain a link to the full patent document (in Adobe Acrobat format, aka pdf). To download or print any patent click here.
Patent No.:
Date of Patent:
Dec. 31, 2013
Filed:
Dec. 15, 2010
Aaron R. Cox, Tucson, AZ (US);
Brad M. Johnson, Raleigh, NC (US);
Mary S. Johnson, Raleigh, NC (US);
Thomas J. Sluchak, Raleigh, NC (US);
Jeffrey J. Smith, Raleigh, NC (US);
Aaron R. Cox, Tucson, AZ (US);
Brad M. Johnson, Raleigh, NC (US);
Mary S. Johnson, Raleigh, NC (US);
Thomas J. Sluchak, Raleigh, NC (US);
Jeffrey J. Smith, Raleigh, NC (US);
International Business Machines Corporation, Armonk, NY (US);
Abstract
Provided are a computer program product, system, and method promoting products in a virtual world. An association of product information for a product with a texture of an object assigned to the advertising user is provided for an advertising user. The product information with the texture of the object is rendered to be observable by interacting users in the virtual world when the texture of the object presenting the product information is within an observable range of avatars of the interacting users. Tracking information is updated for the advertising user in response to the texture of the object presenting the product information being within the observable range of the avatars of the interacting users. The tracking information generated for the advertising user is provided for use in determining rewards to assign to the advertising user for promoting the product.